The software
Your customers should hear from your own marketers, not an outsourced team and not an AI.
Bulky is marketing email software you own. We install it in your own cloud account, set up and warm your sending domains, then hand it to your marketers, the people who already know your customers.
hello@usebulky.com
Why Bulky
Because it matters.
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Data privacy
We never hold a copy, and no export ever leaves with us.
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Your cloud
AWS, GCP or Azure, whichever cloud account you already run.
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No lock-in
We install it once, and after that you never depend on us.
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It adds up
Everything it learns is stored in your account, not ours.
Who sends it
No outsider can learn your customers for you.
Hand the channel to an outside team and the sending still happens. The learning does not. The people writing to your customers answer to someone else, and they lose nothing when a customer leaves. Your own marketers do. Give them the software to do it with.
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They know the customers
The person choosing the segment knows who is in it.
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They are paid to care
Caring about the result is the job, not a favour to you.
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They answer to you
The people writing to your customers all work for you.
The difference
What changes when you own it.
We ran our own list the outsourced way for years, paying rent on a list we built ourselves. The mail went out, the numbers came back, and none of what it learned was ours to keep.
Outsourced
- Nobody writing the mail works for you.
- The list sits in someone else’s account.
- Your mail leaves on names you share.
- It all stays behind when you leave.
Self-hosted
- Your own marketers write every mail.
- The list sits in your own cloud account.
- Your mail leaves on your own names.
- It is yours, so nothing stays behind.
Sending infrastructure
The sending infrastructure is the hard part, and it comes built.
We install Bulky in your own AWS, GCP or Azure account. Sending domains, SPF, DKIM, DMARC, reputation and warmup are all set up as part of the work, on your own names rather than a shared pool. Nothing in the sending path is ours.
The price
From $200,000, one time.
Seats are free.
You pay your current bill again every year, and again after that. This is paid once.
We quote it after we size your sending infrastructure. Your headcount never moves it.
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The list
How many subscribers the account has to hold.
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The domains
How many sending domains have to be warmed.
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The brands
How many separate senders share the setup.
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The migration
How many places the list has to come from.
Contact
Bulky is the other way to do this.
Tell us the cloud you already run and how large the list is, and we will tell you plainly whether this is worth the money.
Write to us